The Benefits Of Having An Online Webstore
In today’s society, if you are selling goods of any kind within a bricks and mortar store, it’s crucial to have an online webstore as well. This is something our organization has been addressing with business owners for a long time. Take note from some of the great and oh so successful online retailers; like Amazon.com and Zappos.com just to name a few. If you have ever purchased anything from these two retailers in particular you know customer service is a top priority.
In order to survive the waves of E-Commerce and be a big player you have to notice the various trends and realize things are always changing. Consumers are still shopping in the stores however many are still looking for the best price online. This is why E-Commerce is so important for businesses today; it’s our ticket to reach consumers across the world, provide hopefully a better experience and maybe offer other benefits like free shipping or other discount that they might not get in the stores.
Cornerstone offers a completely integrated E-Commerce solution that even takes it a step further and ties in the Accounting software, SAP Business One. As reported in reference to the Barnes and Noble store, “The problem is it has not updated the brand of the retail stores and their image in the marketplace. They look the same as they did 10 years ago. In that respect, it is on the downside of that Wave. What will it do to create the next Wave?” as mentioned by Jeff Kagan of the E-Commerce Times.
One key factor that is so influential is, “trusting the brand.” With the wide variety of resources online available to consumers, it’s important that we focus on our customers and give them that great customer service that they will tell their family and friends about. Let’s face it, almost anything you see in the stores today you can find online and most likely for cheaper. When a company has the tools to be efficient it give them the time and energy to put their focus where it should be. Our Comgine E-Commerce product does that for you. To survive we have to be a few steps ahead of the rest. As reported that’s what Amazon’s whole business model is about.
Another important factor for businesses to remember is to branch out. When companies incorporate our Comgine E-Commerce solution in conjunction with SAP Business One it provides them with the freedom to expand into other markets that they may not have considered otherwise. One thing to note is, some will succeed with flying colors and some will fail. The ticket is to be innovative, creative and focus on what’s important and that’s brand loyalty and customer service. Consumers have unlimited resources online and its our job as online retailers to give them the variety of products, matched with the best customer service they have ever had so they continue to come back and hopefully become a customer for life.
Online retailers are riding the wave of both success and failure. With some of the key players like Amazon and Zappos we can learn what made them so successful. At Cornerstone we offer the tools for you to do just that. It’s important that we focus on brand loyalty and customer service. People buy from people they like. In order to survive the ever changing world of E-Commerce there are a few factors to consider. Why don’t you let a company with 30 years of experience in the game help you, call our Tampa corporate office today to see how we can help!
If you are interested in tapping into the E-Commerce world and need help getting started call Cornerstone today at (813) 321-1300 or follow this link to our Contact Us page and let our staff show you how easy it can be. We have the tools to not only get you started but to ride the wave and become one of the best E-Commerce websites online today. It’s not too late, you can do and we can help!
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