Easy and Effective Customer Relationship Management (CRM)

It’s a great time to be a consumer. With businesses all over the world fiercely competing for your business, the standards of customer service have been raised. Enterprise leaders know that if their organization fails to offer you the best prices, products, and services, you have plenty of other options out there. Businesses will go to great lengths to prevent their customers from leaving in favor of a competitor. As a consumer, you now have all the power when it comes to doing business.

Business owners, however, probably find this push for better customer service a lot more stressful. Customer service is well known for being an exhaustive practice, usually due to sluggish customer relationship management (CRM) software or massive databases too vast for a customer service representative to manage quickly. Although many consumers are understanding, you definitely don’t want to push the limits of a client’s patience. You never know when your slow customer service processes might drive away a great potential business opportunity.

Streamline Enterprise Operations with Integrated ERP

One of the main goals of any business leader is to accelerate enterprise operations across the board. The right integrated enterprise resource planning (ERP) software can go a long way to increase the speed and efficiency of business processes throughout the organization. With unified data and systems, every employee in every department can complete their work quicker and more accurately than ever before. That includes customer service.

The ideal ERP solution will offer powerful applications for comprehensive business process and data management. High-performance programs for financial accounting, inventory management, and CRM would all run on the exact same system, and the data from each of these departments would be available within the same fast, user-friendly database. Data integration helps every member of the enterprise easily access information, no matter what department they’re in.

Integrated CRM and Data Improves Customer Service

For customer service, rapidly accessible data is crucial. When a customer service representative takes a call, they will most likely need to gather information before they can adequately answer the customer’s question. Employees cannot possibly memorize details on every single product and service offered by the business–not when it offers several hundred unique items that can change over time. But when the data on all of those products is locked away in the inventory database, the customer service rep cannot easily find the right information in a satisfactory amount of time. If a customer is left waiting for an answer, they’re a lot more likely to take their business elsewhere.

Integrated ERP and CRM solves this data management issue with ease. Instead of separating essential data into department-specific systems, integrated ERP consolidates enterprise-wide information on the same platform. Now your customer service representative can immediately locate the data they need to provide faster, better service that satisfies and impresses consumers. Integrated data is one simple way of accelerating business processes and improving customer service, ultimately helping the enterprise retain its sharp competitive edge.

Cornerstone Consulting is Florida’s Source for Top ERP Solutions

Looking for one outstanding integrated ERP system for better business management? SAP Business One is one of the fastest-selling ERP software systems designed for small and mid-sized enterprises (SMEs) all over the world.

Florida’s growing wholesale distribution, manufacturing, and retail businesses rely on Cornerstone Consulting, an award-winning value-added reseller of SAP Business One, for an effective and affordable ERP implementation and business optimization solution. Call us today to learn more about our top-rated ERP software products and services.