The Right Enterprise Resource Planning and Ecommerce System Can Help Manufacturers and Distributors Identify New Markets and Expand Product Lines

For many people that do not like going to crowded malls to shop for items, or would like to make purchases at off hours, shopping online via ecommerce sites is a great solution. For many business owners with ecommerce stores, having a site online allows them to compete successfully with the larger retail chains. Many distributors have success selling their goods online. Now, manufacturers are finding they too can benefit from having an ecommerce website.

In a 2013 Baird-MDM study, 70 percent of distributor respondents said they plan to invest in ecommerce in 2014. The large percentage of distributors who plan to invest in an ecommerce system seems to indicate that utilizing the web for streamlining the ordering process is now being considered an extremely important component of enterprise growth. In addition, 18 percent of manufacturers said that they would spend more with traditional distributors based on the rise of ecommerce. As the ordering process can be automated via ecommerce, manufacturers plan to implement such online systems to save usable employee time as well as reduce costs.

As creating an online store requires having a great strategy, many things should be taken into consideration before the ecommerce system is implemented. For instance, it might be good to know how the system will affect your retail partners who probably also sell online. Here are some guidelines for manufacturers and distributors to consider before implementing an ecommerce system:

1. Create an omnichannel customer experience. Manufacturers and distributors should make it easy to research, return, or purchase products online.

2. Integrate Systems.

3. Prevent potential channel conflict.

4. Leverage sales data. Analysis of sales data can give the manufacturer or distributor better understanding of buyer purchases and sales trends.

5. Map out a multi-year plan.

Ecommerce can help you find and identify new customers. As ecommerce systems streamline the ordering process and saves your business countless hours of usable employee time, it can provide you with the freedom necessary to expand your product lines. When you understand your customer and partner needs, and have the right ecommerce solution in place, it  can be a tremendous opportunity for rapid growth.


Manufacturers and Distributors Rely on SAP Gold Partner, Cornerstone Consulting, for Automated Enterprise and Integrated Ecommerce Business Software

Why do so many growing Manufacturing, Online Retail and/or Wholesale Distribution businesses located in FL, as well as companies located through out the U.S., rely on Cornerstone for enterprise resource planning (ERP) systems, related services and technical support? As an award-winning Top Value Added Reseller and SAP Gold Partner,  simply stated, our expertise is superior. Cornerstone Consulting has been providing state-of-the-art business software systems, as well as related technical support, to small and mid-sized manufacturing and wholesale distribution enterprises for more than thirty years.

Cornerstone Consulting’s areas of expertise include, but are not limited to:

  • SAP Business One
  • E-commerce
  • M-commerce
  • Mobility
  • Business Intelligence (BI)
  • Business Analytics
  • Internet
  • Bar codes and Scanning
  • EDI
  • Databases
  • Cloud Computing
  • Custom Programming
  • Strategic Marketing
  • Software as a Service (SaaS)
  • Web Development

If you’re interested in working with an advanced technology consulting, web development, and IT firm specializing in business automation and optimization, you have found your dream team. You can rely on Cornerstone to provide outstanding software products, related services and technical support for all areas of your small or medium sized business, such as: financial accounting, operations, customer relationship management, sales, inventory control and tracking, warehouse management, e-commerce, and more. Cornerstone’s highly-skilled programmers, trainers and consultants specialize in providing our Manufacturing, Wholesale Distribution, and Online Retail clients with optimal business process configuration, integration and automation.

Certified SAP Business One ERP Solution Consultants | Cornerstone Consulting | 813-321-1300

Thinking about making your business run better than your competitors? We’d like to hear your ideas concerning how you’d like to re-imagine how well your operations could run with streamlined, integrated, state-of-the-art, cutting-edge software and technology. We’re excited to discuss how your small or medium enterprise (SME) can not only run better but also out-smart your competitors. Call us today at 813-321-1300!




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